JAL-Japan Airlines‘ (Tokyo) private corporate decision to order the Airbus A350 is sending shock waves through the Japanese aviation industry. According to report by Reuters, JAL informed the Japanese government it was switching to Airbus with a large order from Airbus for the A350 rather than the Boeing 777X with a simple e-mail at the time of the public announcement. Japanese companies and Boeing have a close business connection as Japanese companies are actively involved in Boeing projects. As a result, Boeing has always captured a large share of the Japanese market. This order has will undoubtedly change the dynamics between these Japanese companies and Boeing. ANA-All Nippon Airways (Tokyo) is fast approaching an order between Airbus and Boeing and is coming under political pressure to order Boeing long-haul aircraft. The Japanese government says it has a hands-off policy. Will Boeing lose again?
Meanwhile Boeing is revamping its marketing strategies (long overdue). Boeing has now lost a long list of airlines to Airbus. Boeing has only taken a few carriers away from Airbus. Embraer and to a lessor extent, Bombardier, are also taking a greater portion of the narrow body market.
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Filed under: Airbus, ANA-All Nippon Airways, Boeing, JAL-Japan Airlines Tagged: Airbus, Airbus A350, ANA-All Nippon Airways, Boeing, JAL-Japan Airlines, Japanese companies, the Japanese government
